These brands are at the core of the Highbury Media portfolio. Their brand power in South Africa has been grown and developed by HM, making them into widely sought after titles with strong digital and print performance in the South African market.
In October 2017, Highbury Media took over Ramsay Media, including Getaway, Leisure Wheels, Popular Mechanics and CAR magazines. Four of South Africa’s best known titles and brands, Highbury Media’s teams work closely with the teams at Ramsay to build and grow together.
Highbury Media first became a market leader by successfully shifting the company to become a significant custom content creator of choice for several brands and companies. Among those, are the Johannesburg Stock Exchange, Tsogo Sun and many others. Custom content continues to be an important part of what we do at Highbury Media.
HM’s decade-plus long content partnership with South Africa’s leading retailer, The Foschini Group, has grown into a dynamic relationship that has evolved from a more traditional print magazine approach into a 360-degree media and content model. Today, HM produces 14 different titles for TFG, within a full lifestyle spectrum in print, digital online platforms and social channels that reach men, women, children’s, youth and families via, with 1.6 million paid subscribers.
Balanced Life, Sports Club, Soccer Club, MyKitchen, Kids SuperClub, ClubX and Tech magazines remain category leaders (ABC)
Recognized for internationally award-winning design (MyKitchen)
The Getaway Show is South Africa’s premiere travel and outdoor lifestyle show for campers, caravaners, travel enthusiasts and adventurers.
Hundreds of exhibitors showcase the best in camping gear, adventure and outdoor wear, 4X4 products, caravans, motor homes, cars, trailers, travel destinations, accommodations and accessories. It’s all under one roof. The family friendly event typically includes an outdoor area with a kids area, food trucks, sports, live music, and a beer tent. A craft and food market, photography workshops and trip giveaways add to the excitement.
Highbury Media offers multi-title and custom created branding opportunities that reach far beyond traditional advertising. We’ve developed a team of top notch strategists, creative directors, photographers, videographers, developers and editors that work cohesively to create custom content branded campaign concepts that tell your story in an authentic, organic way, which will engage with South African audiences and drive measurable results.
Whether your budget is big or smaller, if you want a single video or a full blown campaign, we begin by strategizing against your objectives for your needs and your brand – just like an agency does (but at a fraction of the cost!). Our creatives develop unique content concepts that can be published, produced and posted across multiple HM platforms that aligns with your targets, making your budget and reach go further than ever before.
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